It’s Time For CMOs To Tap Into The Power Of Personalization
According to Forrester Research, U.S. e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. These are some pretty staggering figures that brands and their CMOs...
View ArticleCan CMOs Master The Customer Experience For Hispanic Shoppers?
As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on...
View Article3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online
No matter where you look, brands are all trying to crack the code of having a two-way conversation with their customers wherever they are – be it in-store, online, on a smartphone, on a tablet or on...
View ArticleDigital Transformation is not just for Large Enterprises
Marketing Darwinism caught up with Kathy Visser-May, CMO of Acumatica, the world’s fastest growing Cloud ERP company. Kathy is a celebrated Marketer with experience traversing technology giants like...
View Article
More Pages to Explore .....